The Heroine’s Journey of Enrica Ciurli

What is the best thing that I love about my work? I reply with a quote from Picasso : “People want to make sense of everything and everyone. This is the disease of our age
What is my idea of happiness? Happiness? You don’t have to look for it.
What is my greatest fear? Dying from suffocation.
What is the trait that I most deplore in myself? I am an eternal undecided.
Which living persons in my profession do i most admire? I love sincere people.
What is my greatest extravagance? I love being naked in my house.
On what occasion would I lie? I am a very sincere person, I don’t like lying to others.
strong>What is the thing that I dislike the most in my work? When I’m forced to talk about my job. I really don’t like it!!
When and where was I the happiest, in my work? A few years ago when I lived in Istanbul. The academy of fine arts where I was studying, organized an event with many artists in a surreal and suggestive location. Those days were really exciting.
If I could, what would I change about myself? I am used to  accepting people for what they are. I was brought up like this. Personally I have many flaws but changing them would make me boring.
What is my greatest achievement in work? When I see people interested in my artwork. It doesn’t matter if they like it or not but observing them watching my works…fills my heart.
Where would I most live to live? Where it’s always spring.
What is my most treasured possession? Move me.
What is my most marked characteristic? I can’t pretend. Even if Ii wanted to, my face wouldn’t allow it.
What is my most inspirational location, in my city? I live in front of the sea … what else?
What is my favorite place to eat and drink, in my city? I don’t like places that are too crowded. And if there are many people the place must be big! so just a glass of fresh white wine at Cotriero!
What books influenced my life and how? “The Master and Margarita” by Michail Bulgakov , all the books by Boris Vian and the fairy tales of Hans Christian Andersen.
You Only Die Once. What music would I listen on my last day? Ennio Morricone. The soundtrack of “Nuovo Cinema Paradiso” .
Who is my hero or heroine in fiction? Prince Eric of the fairy tale “The Little Mermaid”.
Who are my heroes and heroines in real life? My parents.
Which movie would i recommend to see once in a lifetime? All Bernardo Bertolucci’s films
What role plays art in my life and work? I hide myself with art.
What do the words ‘You are the storyteller of your own life’ to me? I rely heavily on others, I believe in others. in friends, in love.I hope they have something to tell me.
Who is my greatest fan, sponsor, partner in crime? nobody.
Which people or companies would I like to work with in 2020? Working collaborations in the art world are very complicated. over the years I have had various collaborations and I understood one thing …. if someone is really interested  in your art everything happens spontaneously, freely and excitingly.
Which people in my profession who can make a real difference in my creative career would i love to meet in 2020?  All the people who want to work with me.
What project, in 2020, am I looking forward to work on? I would love to merge my work with my great passion: tailoring. I am working on a project. I hope to make it happen soon.
Where can you see me or my work in 2020? For now I only have an instagram profile where I publish my works. (
What do the words “Passion Never Retires” mean to me? I change my mind very often and I’m passionate about many things.
Which creative heroines should Peter invite to tell their story? Giorgia Prontera (artist and ceramist), Francesca Mele (artist), Giorgia Abatelillo (sommelier),Elda Napoli (artista)
How can you contact me?

I did a book. An illustrated book : “DID YOU SEE ANYBODY”
Publisher : ESPERIDI.

Here follows a message of Peter de Kuster, founder of The Heroine’s Journey 


Are you a creative leader or creative professional looking to develop your business skills and storytelling?

Amidst today’s uncertainty, it is more important than ever to reconnect with yourself and others, develop your creative business, and build your story. Dive deep into your unique business style and areas for growth with the coaching of Peter de Kuster.


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    You are a creative leader or creative professional  who is interested in developing yourself, your business, and your story.

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    You are aware that there are no quick fixes. Learning is a journey that works when you are fully committed to it. Coaching can bring awareness and help you navigate, but in the end it’s you who is in charge of your growth.

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    You want to learn more about how to resource yourself, learn about blind spots, and get feedback.

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    You are curious and want to engage in online learning.

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    You are motivated to work in-between sessions on yourself (e.g. working on homework assignments that will help you develop new storytelling, skills, and behaviors).


The Heroine’s Journey Coaching is all about your development. To make the most out of your sessions, we ask you to prepare topics to work on with Peter. These topics can serve as a starting point for further in-depth exploration with Peter.

These coaching topics typically resonate with the creative leaders Peter works with:

How can i tell the most powerful story possible about myself and my creative business?

How can I handle self promotion and marketing of my creative business better?

How do can I stay authentic and with focus when having difficult conversations with potential clients?

What are my creative values and how do I align these with my business values?

How can I manage my time and energy better?

How can I radiate confidence to my clients while feeling anxious inside?

How can I steer myself towards creative excellence without becoming rigid?

About Peter de Kuster

Peter de Kuster is the founder of The Heroine’s Journey & Hero’s Journey project,  a storytelling firm which helps creative professionals to create careers and lives based on whatever story is most integral to their lives and careers (values, traits, skills and experiences). Peter’s approach combines in-depth storytelling and marketing expertise, and for over 20 years clients have found it effective with a wide range of creative business issues.


Peter is writer of the series The Heroine’s Journey and Hero’s Journey books, he has an MBA in Marketing,  MBA in Financial Economics and graduated at university in Sociology and Communication Sciences.

individual coaching for leaders


The Heroine’s Journey Coaching online sessions last 50 minutes and the fee is Euro 189 excluding VAT per session. The Heroine’s Journey Coaching is suitable for people at any stage in their career.


Who can sign up for The Heroine’s Journey online coaching?

Creative leaders and creative professionals who wish to improve their business story and develop their business skills and mindset.

Should I choose 1:1 coaching?

Our The Heroine’s Journey experiences in world cities allow you to learn not only from the coach but also from your peers. For the small group coaching (1 – 4 people), we have selected important, relevant topics that we find regularly come up for creative professional: purpose, storytelling, creative confidence, self promotion, time & money and resilience.

If you would prefer to work alone or on a different topic, individual coaching is a better fit for you.

What language do we speak in the coaching sessions?


Can I buy coaching for my organization?

Yes, you can! We support many organizations around the world with their coaching needs. Please contact us for more information.

Can I bring my own topics?

Yes, for individual coaching you get to choose your own topic.

Are coaching sessions confidential?

Yes. Peter will not share anything that is discussed in the coaching sessions.

Where will the coaching sessions take place?

Sessions will take place online (as per the times we live in) via an online tool like Zoom or Skype. Peter will let you know.

How do I sign up?

Send Peter a mail to to start booking your coaching sessions.

How do I pay?

After you send the mail, you will receive an email with a link to pay.

How do I book and reschedule sessions?

Once we’ve received your payment, Peter will contact you and book your coaching sessions. He will also support you with rescheduling sessions if needed.

What is your cancellation policy?

Individual coaching sessions can be postponed up to one week before the session.

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