Be Your Own Boss

Right brainers have assets which are important when it comes to working for yourself. Things like intuition, imagination and innovation are exactly the things needed. Don’t fault yourself for not fitting into the nine to five world. Be glad that you have what it takes to work ‘outside the box’.

Most creatives in business for themselves work over sixty hours a week. Why would anyone want to work long hours, often for very little pay? Maybe you shouldn’t marry your work, but it becomes a very tempting mistress. You have the freedom to make your own hours and pick and choose which projects you will work on (and which clients you will work with). The only glass ceiling is the amount of work you are willing to do.

There’s more. You control your own destiny. The rewards that come from all that hard work belong to you. You own your ideas. There is an unlimited income potential. It is both challenging and constantly changing, it’s hard work, but you feel as if you are hardly working because it is a labor of love. You set the priorities – you can work less and have more free time, or work more and make more money. You set the hours.

Working for yourself is not easy, but it is doable! I am sick of hearing about how half of all businesses fail after the first year. Half of all marriages fail, too. Does that stop people from getting married? Think of it this way: Half of all businesses MAKE it!

About Peter de Kuster

Peter de Kuster is the founder of The Heroine’s Journey & Hero’s Journey project,  a storytelling firm which helps creative professionals to create careers and lives based on whatever story is most integral to their lives and careers (values, traits, skills and experiences). Peter’s approach combines in-depth storytelling and marketing expertise, and for over 20 years clients have found it effective with a wide range of creative business issues.


Peter is writer of the series The Heroine’s Journey and Hero’s Journey books, he has an MBA in Marketing,  MBA in Financial Economics and graduated at university in Sociology and Communication Sciences