What is the best thing that I love about my work? Shaping the form in a wide sense. Paper like fabric, communication like marketing: everything has its shape, its standard. What I love about my work is to be able to decide everyday the shape I want to give to every SCULPTOUR element. It’s about independence, freedom to experiment and responsibility.

What is my idea of perfect happiness? I do not think perfect happiness exists, I think there are small, precious moments of happiness, often imperfect. So my idea of (im)perfect happiness is my home and all that it contains: noisy, smiling, sometimes less smiling people. Real people.

What is my greatest fear? It’s be blocked by fear. I try to challenge them whenever they are between me and the goal of the day.

What is the trait that I most deplore in myself? I’m too emotive.

Which living persons in my profession do I most admire? Giorgio Armani: a man who has never followed fashion, he has made it. His work for me is a synonymous of elegance, coherence and strength. A great example of what personal style really is.

What is my greatest extravagance? How much time do you have?!

On what occasion would I lie? I could say “never”, but I’ll say “diverse”. Real people lie sometimes, maybe about little things, but we’re talking anyway about lies.

What is the thing that I dislike the most in my work? Time management: you always have to be a year ahead with your head and work. And accounting … if I could hire someone, it would be an administrative one!

When and where was I the happiest, in my work? The day I received the announcement of being a Green Carpet Fashion Award semi-finalists: I read the email something like 20 times to be sure it was true, then I started to jump all over the house.

If I could, what would I change about myself? Personal performance anxiety.

What is my greatest achievement in work? Be where I am today. I worked for 16 years in communication and marketing, but after becoming a mother, the world of work has suddenly changed the way it has always seen and treated me. SCULPTOUR is not just a dream I try every day to transform into reality, but also a declaration of independence, the will to start from oneself and the courage of doing it.

Where would I most like to live? I would change city every 3 years if I could.

What is my most treasured possession? My daughter. If we talk about objects, my beloved grandmother sewing machine.

What is my most marked characteristic? I know what I want and I know how to dream with well-grounded feet. I have a lively imagination, but I’m also hyper-rational and pragmatic.

What is my most inspirational location, in my city? The MAXXI Museum by Zaha Hadid in Rome, I often go there to have a coffee watching this masterpiece made of fluid cement lines.

What is my favourite place to eat and drink, in my city? Passaguai and Il Sorpasso: 2 places of a dear friend of mine; second and third home for me.

What books influenced my life and how? A book I never believed could do so: “I figli non crescono più” of Paolo Crepet. “Perhaps you have already understood it: it is not easy to grow, even less become adults. […] Raise your forehead. Do not be fooled by those who want to buy your consent with money or adulation, do not suffice what they are willing to give you. Time will tell you that ideas are so much more precious as they are different. […] Scrape the barrel of your abilities, find out every passage of your soul but never give it all, always reserve a crumb for your next passion. […] Do not listen to those who point you to the shortcuts, try to dare difficult roads, avoid all that is convenient and distrust of whoever proposes you. […] Love your freedom and defend it from everything and everyone; loves your autonomy, repair it from the song of mermaids: dependencies will not make you grow, they only help to lose the sense of travel. […] “.

Who are my favourite writers? Shakespeare, Amélie Nothomb, Jean-Claude Izzo.

You Only Die Once. What music would I listen on my last day?
A playlist : Pretender – Foo Fighters, Destiny – Zero7, Charlie Big Potato – Skunk Anansie, Cose difficili – Casino Royale, Sail – Awolnation, Rabbit in your headlights – Unkle, No One Knows – Queens Of The Stone Age, Carmen Queasy – Skunk Anansie feat. Maxim, On the radio – Regina Spektor, I Giorni – Ludovico Einaudi, I’ve got you under my skin – Frank Sinatra, Happy – Pharrell Williams, Rehab – Amy Winehouse, Stress – Justice, Faint – Linkin Park.

Who is my hero or heroine in fiction? Princess Leila of course, she’s so powerful.

Who are my heroes and heroines in real life? Real people, those who fight every day for what they want. Those who have the courage to build – things, relationships, projects – to believe in oneself, to engage and to get tired. Because building is a hard work that needs commitment and determination.

Which movie would I recommend to see once in a lifetime? Eternal Sunshine of the Spotless Mind – Michel Gondry.

What role plays art in my life and work? It’s my great passion and inspiration for SCULPTOUR, the word itself says. A neologism that wants to talk about art and discovery, immobility and transformation.

Who is my greatest fan, sponsor, partner in crime? My greatest fan is my father, who with a very loud tone, at my first sale said me: “Alessandra, did not you understand it yet? You are the new Armani!! “. But I must say that my mother and my sister are not joking either.My husband is everything, but first of all my partner in crime, my mirror, the person who helps me thinking outside the box.

Whom would I like to work with in 2017? Livia Firth.

Which people in my profession would I love to meet in 2017? I’d like to dress Jennifer Lawrence, Julianne Moore, Emma Stone, Serena Williams, Emma Watson, Charli Howard. Easy, isn’t it?!

What project, in 2017, am I looking forward to work on? An eco design project that I’m writing with my colleague and friend Tiziano Guardini.

Where can you see me or my work in 2017?

On www.sculptour.it, https://www.instagram.com/sculptour_fashion, https://www.facebook.com/SCULPTOURfashion.

What do the words “Passion Never Retires” mean to me? Is a lifestyle.

Which creative heroines should Peter invite to tell their story? Vanja Borozan, founder and creative director of Superology: an extraordinary woman with extraordinary talent and a great heart.

How can you contact me?

alessandraspada@sculptour.it