The Heroine’s Journey with Peter de Kuster
Starts July 8, 2026 | €899 excluding VAT
5 Weeks – Live weekly sessions (90 min) + self-paced modules | 100% Online (Unlimited participants)
Your story—how its meaning resonates in the public heart and mind—is your most valuable competitive advantage. Yet, few professionals really know how storytelling works, how to manage it, and how to use storytelling strategically.
Presented by best-selling author Peter de Kuster, this groundbreaking 5-week online journey provides the elusive and compelling answer. Peter shows that the most successful stories in the world are those that most effectively correspond to fundamental patterns in the unconscious mind known as archetypes.
The journey provides storytelling tools and strategies to:
- Implement a proven storytelling system for identifying the most appropriate and leverageable archetypes for any professional and company
- Harness the power of archetype stories to sustain competitive advantage
What Can I Expect?
5 weeks of progressive transformation with weekly live sessions, practical exercises, and personal feedback.
5-Week Journey Outline
Week 1: PART I – PRIMAL STORIES
The First System – Ever – for the Management of Meaning
Your Story as an Asset
Archetypes: The Heartbeat of Enduring Stories
Postmodern Storytelling
Week 2: PART II – YEARNING FOR PARADISE
The Dreamer | The Traveler | The Sage
Assignment: Identify your primary archetype
Week 3: PART III – LEAVING A THUMBPRINT
The Heroine | The Rebel | The Magician
Live: Personal archetype coaching
Week 4: PART IV – NO WOMAN IS AN ISLAND
The Regular Gal | The Lover | The Jester
Assignment: Draft your archetype story
Week 5: PARTS V-VI – FINDING YOUR JOURNEY + DEEPER WATERS
Uncovering the Archetypal Meaning of Your Story
Telling Your Story | An Example
What is Your Story? Capturing Story Essence
Leaving a Legacy: The Ethics of Archetypal Marketing
Final Live: Story presentation + feedback
Weekly Format
- Live Zoom: Wednesdays 19:00-20:30 CEST (90 minutes)
- Self-paced videos: 2-3 hours/week
- Private community: Peer feedback + Q&A
- Personal feedback: Peter reviews your weekly assignments
- Lifetime access: All materials forever
Practical Information
Price: €899 excluding VAT per person
Group calls: Unlimited participants
Tech: Zoom + online learning platform
Reduced rates: €799 for teams of 3+ from same company
2026 Cohorts Available:
July 8 – Aug 5, 2026 (confirmed)
Sep 9 – Oct 7, 2026
Nov 4 – Dec 2, 2026
Jan 14 – Feb 11, 2027
Private cohorts: Custom dates for companies/teams.
Book your online journey
Send Peter an email to peterdekuster2023@gmail.com
The format is highly interactive with teaching, reflection, and personal feedback. Peter de Kuster creates a confidential online space where you can contribute freely and comfortably.
Questions? Contact peterdekuster@hotmail.nl
Your Travel Guide
Storyteller Peter de Kuster is the founder of The Heroine’s Journey and The Hero’s Journey and an accomplished speaker worldwide. His books and stories about the Hero’s Journey – making money doing what you love – have reached millions of creative professionals worldwide in the last decade.