The Heroine’s Journey of Galuh Indri Wiyarti

Galuh Indri Wiyarti

Illustrator & Graphic Designer

What is the best thing that I love about my work?

Integrity has played a really important role in my development, so I tried to create something as personal as possible. I think as an artist you need to figure out who your true self are before you find your tone of voice. It’s a cliche but it’s true.

What is my idea of perfect happiness?

Being content most of the time, which is harder than I thought. Finding the balance to everything is an endless struggle.

What is my greatest fear?

Being lonely. I have first-hand experience about that proverb of ‘being alone and being lonely is a totally different thing’. Its funny that when you are actually with a lot of people you can still feel lonely. That’s when you know something isn’t right, and I despise that.

What is the trait that I most deplore in myself?


Which living persons in my profession do I most admire?

There’s a lot to be honest. Right now I really admire Jessica Walsh and Veronica Fuerte. I’m always in awe with their projects. They are able to generate ideas and execute them well without throwing away their personality. Its commercially acceptable and its art!

What is my greatest extravagance?

It’s always been books. I don’t mind spending a huge amount of money for them, I like to think I’m investing on something valuable. I’m a book nerd and I can’t help it.

On what occasion would I lie?

That moment where you don’t seem to have any good things left, but you know you just need to give that one extra push. You lie and try to be positive about it, even though that means lying to yourself.

What is the thing that I dislike the most in my work?

When I couldn’t execute my idea well enough like I imagine. Transitioning from an artist to a designer is hard. As an artist you can make something that are close to your heart and others will react to it according to their own opinions, because it’s about personal exploration. But as a designer you need to put other people’s first, because you need to make sure they’ll understand what your intentions are. Finding that bridge is tougher than I thought, and most of the time I felt lost. I think with trial and errors, it will eventually make sense to me.

When and where was I the happiest, in my work?

When people can relate with it, doesn’t matter where I am.

If I could, what would I change about myself?

Stop trying to over analyse everything. It tends to cloud my decision making during the creative process because I will end up having too much to reconsider.

What is my greatest achievement in work?

By far it would probably where I was selected to be shortlisted artist for World Illustration Awards 2019. I wouldn’t have imagined I’ll have the chance to participate in an exhibition side by side with some creative practitioners that I admire.

Where would I most like to live?

Somewhere outside my home country. I think experiencing different environments and being able to adapt to another place has always been exciting. I gain a lot of lessons for my personal growth from it.

What is my most treasured possession?

My time, because I will not get it back.

What is my most marked characteristic?

I would like to think that I’m an optimist as a skeptic person. Doubts always comes first since I tend to over analyse everything. But I also believe that it has triggered me wanting to seek all the possible explanation before I can form my personal opinions. And I would feel driven to know more and be optimistic to explore anything.

What is my most inspirational location, in my city?

My bedroom at night before I sleep. Personal reflection is really important for me.

What is my favourite place to eat and drink, in my city?

Everything is so tasty I couldn’t think of just one place.

What books influenced my life and how?

‘Camille and the Sunflowers’ by Laurence Anholt. My mum bought it when I was four years old. I think the book had touched me in so many ways; the story, the characters, the illustration. I would say that was the moment I first learned empathy as I feel emotional after reading it. It still sticks with me even now as an adult, and Vincent Van Gogh will always be my personal hero.

Who are my favorite writers?

I love to read and I had a long list of favourite books. If I have to choose, I would say Ernest Hemingway and Charles Bukowski. They have this simple articulation in their chosen words, straight to the point and easy to follow. Yet there is something about the style being so honest and genuine, which I can relate on a different context. I just couldn’t stop reading once I started.

You Only Die Once. What music would I listen on my last day?

Blackbird by The Beatles.

Who is my hero or heroine in fiction?

Sirius Black from Harry Potter. He was misunderstood by a lot of people, yet he remains true in what he believes in. Even if his own family had disowned him because of that. I just have a soft spot for this type of character.

Who are my heroes and heroines in real life?

Anyone that touches me on a level of inspiring daily conversations.

Which movie would i recommend to see once in a lifetime?

Reservoir Dogs. The storytelling is weighted on its dialogue, which makes it interesting. Because if you’re not paying attention, you wouldn’t understand the storyline. Also Coffee and Cigarettes by Jim Jarmusch for the same reason.

What role plays art in my life and work?

Analysing things, being fully aware of my environment, empathise with it and being able to translate my reactions of those situations into my work. Your surroundings are inspiring if you look closely.

Who is my greatest fan, sponsor, partner in crime?

My family, my boyfriend, and my close friends. The one that matters the most.

Whom would I like to work with in 2019?

‘OK Go’ band. They’ve always have this playful and experimental music videos, where they explore any sorts of different things. I would love to be a part of that level of creativity.

Which people in my profession would i love to meet in 2019?

Any creative entrepreneurs out there.

What project, in 2019, am I looking forward to work on?

Being able to finish my first book.

Where can you see me or my work in 2019?

Through my website:

I’m also on Instagram: @katamatahari_

What do the words “Passion Never Retires” mean to me?

Passion fuels you in a day to day basis. It never fades and it stays with you even when you are trying to ignore it.

Which creative heroines should Peter invite to tell their story?

Beatrice Alegmana, Ana Penas, and Nora Krug.

How can you contact me?

Through direct message on Instagram: @katamatahari_

or my Email:

Here follows a message of Peter de Kuster, founder of the Heroine’s Journey 


The Heroine’s Journey is a private tour in story rich venues of world cities with Peter de Kuster, to rewrite the story you tell yourself about yourself and your creative work and in the process transform your life and business.

What is your Story?

“Your story is your life,” says Peter. As human beings, we continually tell ourselves stories — of success or failure; of power or victimhood; stories that endure for an hour, or a day, or an entire lifetime. We have stories about ourselves, our creative business, our customers ; about what we want and what we’re capable of achieving. Yet, while our stories profoundly affect how others see us and we see ourselves, too few of us even recognize that we’re telling stories, or what they are, or that we can change them — and, in turn, transform our very destinies.

Telling ourselves stories provides structure and direction as we navigate life’s challenges and opportunities, and helps us interpret our goals and skills. Stories make sense of chaos; they organize our many divergent experiences into a coherent thread; they shape our entire reality. And far too many of our stories, says Peter, are dysfunctional, in need of serious editing. First, he asks you to answer the question, “In which areas of my life is it clear that I cannot achieve my goals with the story I’ve got?” He then shows you how to create new, reality-based stories that inspire you to action, and take you where you want to go both in your work and personal life.

Our capacity to tell stories is one of our profoundest gifts. Peter’s approach to creating deeply engaging stories will give you the tools to wield the power of storytelling and forever change your business and personal life.

What Can I Expect?

Here’s an outline of The Heroine’s Journey.

Journey Outline


  • The Power of your Story
  • Are you even trying to tell a Story?
  • Old Stories  (stories about you, your art, your clients, your money, your self promotion, your happiness, your health)
  • Tell your current Story
  • Is this Really Your Story?


  • The Premise of your Story. The Purpose of your Life and Art
  • The words on your tombstone
  • You ultimate mission, out loud
  • The Seven Great Plots
  • The Twelve Archetypal Heroes
  • The One Great Story
  • Purpose is Never Forgettable
  • Questioning the Premise
  • Lining up
  • Flawed Alignment, Tragic Ending
  • The Three Rules in Storytelling
  • Write Your New Story


  • Turning your story into action
  • Story Ritualizing
  • The Storyteller and the art of story
  • The Power of Your Story
  • Storyboarding your creative process
  • They Created and Lived Happily Ever After.

About Peter de Kuster

Peter de Kuster is the founder of The Heroine’s Journey & Hero’s Journey project,  a storytelling firm which helps creative professionals to create careers and lives based on whatever story is most integral to their lifes and careers (values, traits, skills and experiences). Peter’s approach combines in-depth storytelling and marketing expertise, and for over 20 years clients have found it effective with a wide range of creative business issues.


Peter is writer of the series The Heroine’s Journey and Hero’s Journey books, he has an MBA in Marketing,  MBA in Financial Economics and graduated at university in Sociology and Communication Sciences.

Become a great Storyteller

That’s why I set up The Heroine’s Journey in the great cities of the world.  A new way to use the power of your story.  To guide you to life-changing, eye-opening movies, art, literature that truly have the power to enchant, enrich and inspire.

In this journey with Peter de Kuster you’ll explore your relationship with stories so far and your unique story identity will be sketched. You will be guided to movies, art, literature, myths that can put their finger on what you want to rewrite in your story, the feelings that you may often have had but perhaps never understood so clearly before; movies that open new perspectives and re-enchant the world for you.

You will be asked to complete a questionnaire in advance of your session and you’ll be given an instant story advice and movies to see to take away. Your full story advice and movies to see list will follow within a couple of days.

Book your private story coaching tour

You can choose from three options:

  1. The Heroine’s Journey Short and Powerful.   This is a 8 hours – private story coaching,  one day, one – on – one with Peter de Kuster. The price is Euro 2500 excluding VAT including lunch and drinks. You can bring a maximum of three (business) partners to the private tour if you choose to.
  2. The Heroine’s Journey Intensive.  This is a 16 hours – private story coaching,  two days one – on – one with Peter de Kuster. The price is 5000 excluding VAT including lunch and drinks. You can bring a maximum of three (business) partners to the private tour if you choose to.
  3. The Heroine’s Journey Impact.  This is a 24 hours – private story coaching,  three days one – on – one with Peter de Kuster.  The price is 7500 excluding VAT including lunch and drinks. You can bring a maximum of three (business) partners to the private tour if you choose to.

Please note the private tours Short and Powerful can take place in Amsterdam, Antwerp, Berlin, Barcelona, Bruxelles, Florence, London, Malaga, Madrid, Milan, München, Paris, Rome, Rotterdam, Sevilla and Venice at the moment.

The private tours Intensive and the private tours Impact are offered in Amsterdam, Antwerp, Berlin, Barcelona, Bruxelles, Copenhagen, Florence, London, Los Angeles, Malaga, Madrid, Melbourne, Milan, München, New York, Oslo, Paris, Rome, Rotterdam, Sevilla, SydneyVenice and Vienna.

You can book Peter by mailing him at 

Booking Information

  • Once you have purchased a private tour you will be given information to get in touch and arrange a date and time for your private tour.
  • Private tours will take place at any given day of the week.  The private tour will take place in a story rich city.
  • Please note that once your appointment time and date have been confirmed, we have a forty-eight hour cancellation policy. Any cancellations less than 48 hours prior to an appointment, or any no-shows will be charged. Any requests to reschedule less than 48 hours prior to an appointment, cannot be guaranteed and the original appointment will be charged for other than in exceptional circumstances.

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